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The Routledge Handbook of Festivals

By: Australia) Mair Judith (University of Queensland (Author)

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Ksh 48,000.00

Format: Hardback or Cased Book

ISBN-13: 9781138735811

Publisher: Taylor & Francis Ltd

Publication Date: Aug 22nd, 2018

Weight: 932 grams

Dimension: 18.30 x 25.40 x 2.50 cms

Category: Pageants, parades, festivals

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This handbook offers a comprehensive evaluation of the most current research, debates, and controversies surrounding festivals. It is divided into nine sections that cover a wide range of theories, concepts and contexts, such as sustainability, festival marketing and management, the strategic use of festivals and their future.

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