Understanding Customers
by
Chris Rice
Book Details
Format
Hardback or Cased Book
ISBN-10
1138440930
ISBN-13
9781138440937
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 28th, 2017
Print length
320 Pages
Weight
612 grams
Ksh 37,800.00
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0 in stock
Delivery Location
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Secure
Quality
Fast
Aimed at the Understanding Customers Certificate CIM paper, this book is divided into six parts covering the social sciences, people as individuals, people in groups, people in society and people in organisations. Each chapter consists of: learning objectives and definitions; the theoretical background; exercises; issues to consider; and more.
Aimed at the Understanding Customers Certificate CIM paper, this book is divided into six parts covering the social sciences, people as individuals, people in groups, people in society and people in organisations. Each chapter consists of: learning objectives and definitions; the theoretical background; exercises; issues to consider; and more.
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