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Being Global
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Being Global : How to Think, Act, and Lead in a Transformed World

Book Details

Format Hardback or Cased Book
ISBN-10 142218322X
ISBN-13 9781422183229
Publisher Harvard Business Review Press
Imprint Harvard Business Review Press
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 17th, 2012
Print length 224 Pages
Weight 430 grams
Dimensions 24.20 x 15.70 x 1.20 cms
Product Classification: International business
Ksh 4,150.00
Werezi Extended Catalogue 0 in stock

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The world of business today is inexorably international and complex. But it's more than mastering geography and culture that makes a leader today a different breed. You must master the complex mindset and competencies needed to lead in today's fully globalized world. In Being Global
What does it take to lead a global business?

What makes being a global business leader today such a complex task? It’s more than mastering your knowledge of various geographies and cultures, though that is essential. But to succeed, you must also master the complex mind-set and competencies needed to lead in today’s fully globalized world. Not an easy assignment.

Enter Ángel Cabrera and Gregory Unruh. In Being Global, they pull from their extensive experience as well as research they conducted at the Thunderbird School of Global Management, which has been cited by the Financial Times, U.S. News and World Report, and The Economist for its authority on global business. In Being Global, Cabrera and Unruh define a new context for global leadership, vividly illustrating both the challenges and the opportunities facing today’s executives. How can you be effective? What new skills must you learn in order to be successful? What do international teams do to stay connected while still producing results on a regional scale?

Being Global is written for leaders at all levels of their careers—whether in big business or small, private sector or government—who aspire to think and act globally and who need some help getting there. Being a global citizen is just the starting point. Cabrera and Unruh provide the tools and guidance to help you develop even deeper leadership skills, to benefit both you and your organization.

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