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Club : How the Premier League Became the Richest, Most Disruptive Business in Sport

Book Details

Format Paperback / softback
ISBN-10 1473699584
ISBN-13 9781473699588
Publisher John Murray Press
Imprint John Murray Publishers Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 8th, 2019
Print length 352 Pages
Weight 276 grams
Dimensions 12.90 x 19.70 x 2.20 cms
KSh 2,350.00
Re-Printing 0 in stock

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The never-before-told inside story of how the Premier League became the wildest, richest, most popular entertainment business on the planet.
An excellent recap, with wonderful access and forensic detail on the Premier League's rise to global alpha status... All told with an arch sense of humour The GuardianHow did English football - once known for its stale pies, bad book-keeping and hooligans - become a commercial powerhouse and the world's premium popular entertainment?This was a business empire built in only twenty-five years on ambition, experimentation and gambler's luck. Lead by a motley cast of executives, Russian oligarchs, Arab Sheikhs, Asian Titans, American Tycoons, battle-hardened managers, ruthless agents and the Murdoch media - the Premier League has been carved up, rebranded and exported to phenomenal 185 countries. The United Nations only recognizes 193. But the extraordinary profit of bringing England's ageing industrial towns to a compulsive global attention has come at a cost. Today, as players are sold for hundreds of millions and clubs are valued in the billions, local fans are being priced out - and the clubs' local identities are fading. The Premier League has become the classic business fable for our globalised world. Drawing on dozens of exclusive and revelatory interviews from the Boardrooms - including Liverpool's John W. Henry, Tottenham's Daniel Levy, Martin Edwards and David Gill at Manchester United, Arsene Wenger and Stan Kroenke at Arsenal, Manchester City's sporting director Txiki Begiristain, and executives at Chelsea, West Ham, Leicester City and Aston Villa - this is the definitive bustand boom account of how the Premier League product took over the world.

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