Constructing Public Opinion : How Political Elites Do What They Like and Why We Seem to Go Along with It
by
Justin Lewis
Book Details
Format
Hardback or Cased Book
ISBN-10
0231117663
ISBN-13
9780231117661
Publisher
Columbia University Press
Imprint
Columbia University Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Mar 7th, 2001
Print length
240 Pages
Product Classification:
Media studiesPublic opinion & polls
Ksh 16,550.00
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The first study of opinion polls using an interdisciplinary approach combining cultural studies, sociology, political science, and mass communication. Rather than dismissing polls, Lewis considers them a significant form of representation in contemporary culture; he explores how the media report on polls and, in turn, how publicized results influence the way people respond to polls.
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