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Customer Relationship Management

By: Daniel Prior (Author) , Australia) Buttle Francis (Francis Buttle Associates (Author) , UK) Maklan Stan (Cranfield University (Author)

2 in stock

Ksh 14,400.00

Format: Paperback or Softback

ISBN-13: 9781032247441

Publisher: Taylor & Francis Ltd

Publication Date: Nov 30th, 2023

Category: ECONOMICS

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This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.

Get Customer Relationship Management by Daniel Prior at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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