Customer Relationship Management : Concepts, Applications and Technologies
Book Details
Format
Hardback
ISBN-10
1032280603
ISBN-13
9781032280608
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 23rd, 2024
Print length
346 Pages
Weight
980 grams
Product Classification:
EconomicsMarket researchCustomer servicesDatabasesDatabases / Data managementComputer science
KSh 45,900.00
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This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.
This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.
Get Customer Relationship Management by Daniel D. Prior, Francis Buttle at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has 346 pages.
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