Hit Brands : How Music Builds Value for the World's Smartest Brands
1st ed. 2013
Book Details
Format
Paperback / Softback
ISBN-10
1349444596
ISBN-13
9781349444595
Edition
1st ed. 2013
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 1st, 2013
Print length
201 Pages
Ksh 9,900.00
Werezi Extended Catalogue
0 in stock
Delivery Location
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Secure
Quality
Fast
Companies and agencies spend vast amounts of money to advertise and brand products and music has been an important part of this. This book assesses how from selecting sound and music for individual products and adverts many large companies have moved to develop a music strategy to align their brand and create emotional impact.
Companies and agencies spend vast amounts of money to advertise and brand products and music has been an important part of this. This book assesses how from selecting sound and music for individual products and adverts many large companies have moved to develop a music strategy to align their brand and create emotional impact.
Get Hit Brands by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
