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Kapferer on Luxury
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Kapferer on Luxury : How Luxury Brands Can Grow Yet Remain Rare

Re-issue

Book Details

Format Hardback or Cased Book
ISBN-10 0749479124
ISBN-13 9780749479121
Edition Re-issue
Publisher Kogan Page Ltd
Imprint Kogan Page Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 3rd, 2016
Print length 240 Pages
Weight 518 grams
Dimensions 16.60 x 24.10 x 2.40 cms
Ksh 21,050.00
Werezi Extended Catalogue 0 in stock

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Get expert insight into the unique challenges faced by the luxury sector and learn how to tackle them with this authoritative guide to luxury branding.

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