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Managing the New Customer Relationship

By: Ian Gordon (Author)

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Ksh 4,300.00

Format: Hardback or Cased Book

ISBN-13: 9781118092217

Publisher: John Wiley & Sons Inc

Publication Date: May 17th, 2013

Weight: 674 grams

Dimension: 16.20 x 23.00 x 3.10 cms

Category: Customer services

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Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization today can succeed without the mastery of customer relationship management strategy fundamentals.

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