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Market Analysis

By: William Winston (Author) , USA) Stevens Robert E (Southeastern Oklahoma State University (Author) , Philip K Sherwood (Author)

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Ksh 16,200.00

Format: Paperback or Softback

ISBN-13: 9781560242697

Publisher: Taylor & Francis Inc

Publication Date: Jun 28th, 1993

Weight: 346 grams

Dimension: 15.20 x 21.20 x 1.70 cms

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Delivery by 29 November when you order within the next 1 days 19 hours 26 minutes 31 seconds

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Planning is a critical process when starting a new business or introducing a new product. This book shows how to execute a feasibility study to enable more effective planning - presenting a systematic approach to feasibility analysis based on strategic management.

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