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Memorable Customer Experiences

By: Joelle Vanhamme (Author) , Adam Lindgreen (Author)

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Ksh 20,400.00

Format: Hardback or Cased Book

ISBN-13: 9780566088681

Publisher: Taylor & Francis Ltd

Publication Date: Sep 28th, 2009

Weight: 824 grams

Dimension: 25.20 x 18.00 x 2.50 cms

Category: Customer services

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"Experiential marketing changes everything!" claim the management gurus, but is it really so significant that not joining this race is dangerous? This research anthology investigates different angles of experiential marketing, providing a comprehensive collection of cutting-edge theories and research delivered by companies and experienced by customers.

Get Memorable Customer Experiences by Joelle Vanhamme at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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