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Practical Corporate Planning
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Practical Corporate Planning

Book Details

Format Hardback
ISBN-10 1138564222
ISBN-13 9781138564220
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 10th, 2018
Print length 450 Pages
Weight 666 grams
Dimensions 14.70 x 22.60 x 3.10 cms
Product Classification: Business strategy
KSh 32,950.00
Currently unavailable 0 in stock

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In this book, originally published in 1980, John Argenti deliberately and systematically strips away the sophisticated methods for corporate planning to get down to a practical corporate planning process that works. This accessible book uses no jargon or maths, and will be of interest to students of management and business studies. It is also aimed at chief executives, managing directors and other very senior executives in companies and non-profit-making organisations.


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