Book Details
Format
Hardback or Cased Book
Book Series
Management for Professionals
ISBN-10
3319048848
ISBN-13
9783319048840
Edition
2014 ed.
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
CH
Country of Publication
GB
Publication Date
May 19th, 2014
Print length
179 Pages
Weight
462 grams
Dimensions
24.40 x 17.00 x 1.60 cms
Product Classification:
E-commerce: business aspectsSales & marketingSales and marketing
Ksh 11,700.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Product Information Management is the latest topic that companies across the world are deliberating upon. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges.
Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.
Get Product Information Management by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Springer International Publishing AG and it has pages.
