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Retail Buying : Pearson New International Edition

Book Details

Format Paperback / softback
ISBN-10 1292026766
ISBN-13 9781292026763
Publisher Pearson Education Limited
Imprint Pearson Education Limited
Country of Manufacture GB
Country of Publication GB
Publication Date Nov 1st, 2013
Print length 360 Pages
Weight 882 grams
Dimensions 21.60 x 27.40 x 2.60 cms
KSh 13,900.00
Currently unavailable 0 in stock

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For courses in Retail Buying, Retail Merchandising and Fashion Merchandising. Retail Buying, Ninth Edition, is known for its clear depiction of retail buying, reflecting what buyers face every day in their pursuit of excellence. Focusing on the changes in today's market, the book addresses topics such as diverse ethnicities and the nuances of purchasing abroad. Contemporary market considerations are highlighted throughout, including chapters on buying for discount operations, using the Internet for product procurement, and methods of analyzing customer demand. With a host of end-of-chapter materials and visual aids, this book continues its tradition of effectively preparing students for their role as professional retail buyers.

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