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Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0

By: Nedra Bahri Ammari (Author)

Manufacture on Demand

Ksh 50,750.00

Format: Paperback or Softback

ISBN-13: 9781799895541

Publisher: IGI Global

Publication Date: Jun 30th, 2022

Dimension: 27.90 x 21.60 x 63.30 cms

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Presents theoretical frameworks and the latest results of empirical research on the strategic role of marketing 2.0, digital customer experience, and social customer relationship management on social networks. The book covers a wide range of topics, including disruptive marketing, artificial intelligence, and customer behaviour.

Get Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 by Nedra Bahri Ammari at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by IGI Global and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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