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The New Multinationals

By: University of Pennsylvania) Guillen Mauro F. (Wharton School (Author) , Spain) Garcia-Canal Esteban (Universidad de Oviedo (Author)

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Ksh 9,100.00

Format: Hardback or Cased Book

ISBN-13: 9780521516143

Publisher: Cambridge University Press

Publication Date: Sep 23rd, 2010

Weight: 520 grams

Dimension: 23.50 x 15.80 x 2.00 cms

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A new breed of multinational companies is reshaping competition in global industries. Their success lies in their ability to organize, manage, execute, and network. This book documents this phenomenon, identifies key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.

Get The New Multinationals by Mauro F. (Wharton School, University of Pennsylvania) Guillen at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Cambridge University Press and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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