The Practice of Graduate Research in Hospitality and Tourism
Book Details
Format
Paperback / Softback
ISBN-10
1138989703
ISBN-13
9781138989702
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 13th, 2016
Print length
202 Pages
Weight
288 grams
Dimensions
15.20 x 21.20 x 1.60 cms
Product Classification:
Educational strategies & policyHospitality industryFood & beverage technology
Ksh 6,650.00
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The Practice of Graduate Research in Hospitality and Tourism is an in-depth guide that strives to assist graduate students in hospitality and tourism achieve competent research levels in their respective programs. With this book, you will explore several sample research papers that use conceptual studies, empirical studies using secondary data, and empirical research with primary data that will spark interesting discussions on research design, conceptual development, research methods, and conclusions drawn from the research.
Improve your hospitality and tourism research abilities with this impressive collection of research methods! The Practice of Graduate Research in Hospitality and Tourism assists you in gaining insight into different facets of research design, conceptual development, research methods, and conclusions drawn from research in hospitality and tourism. As a professional, researcher, or graduate student in the hospitality and tourism field, you will benefit from this collection of chapters that represent examples of research trials conducted by graduate students in hospitality and tourism and are selected on the basis of the originality of the students’concepts, research methods, and interest of the work to graduate students. This informative volume will provide you and your students with up-to-date and effective ideas for researching topics within the field of hospitality. The Practice of Graduate Research in Hospitality and Tourism is an excellent supplemental textbook for research methods classes in graduate hospitality and tourism programs. The wide variety of chapters will stimulate discussions on research in hospitality and tourism from conceptual, secondary data, and primary data approaches. Some of the research articles you will explore in The Practice of Graduate Research in Hospitality and Tourism are based on different statistical techniques, research designs, and trends of subjects. Topics include:
- selecting service-oriented employees based on person-organization fit
- measuring the effectiveness of advertising on the Internet
- examining factors that affect food expenditures of U.S. tourists when they are away from home
- explaining the competitive structure of Japanese travelers’overseas destination plans
- determining the motivational needs of managers in the on-site foodservice segment
- providing adequate education on HIV and AIDS in the workplace for hospitality managers
- identifying influential variables of employee turnover in the food and beverage industryThe Practice of Graduate Research in Hospitality and Tourism serves as an important forum for initiating research and new ideas internationally. The carefully selected chapters of this essential text will provide you and your students with suggestions that will improve research competency as well as hospitality services to patrons.
Get The Practice of Graduate Research in Hospitality and Tourism by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.