Book Details
Format
Paperback / softback
ISBN-10
1349330175
ISBN-13
9781349330171
Edition
1st ed. 2011
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 1st, 2011
Print length
222 Pages
Weight
370 grams
Dimensions
15.40 x 23.30 x 1.70 cms
Product Classification:
Behavioural economicsSales & marketingSales and marketingMarket researchCustomer services
KSh 8,100.00
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With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand.
With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand.
Get The Superpromoter by R. Vogelaar at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has 222 pages.
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