Using Behavioral Science in Marketing : Drive Customer Action and Loyalty by Prompting Instinctive Responses
by
Nancy Harhut
Book Details
Format
Hardback or Cased Book
ISBN-10
1398606685
ISBN-13
9781398606685
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 3rd, 2022
Print length
288 Pages
Weight
696 grams
Dimensions
16.30 x 24.20 x 2.70 cms
Product Classification:
Behavioural economicsSales & marketing managementSales & marketing
Ksh 17,100.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.
Get Using Behavioral Science in Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Kogan Page Ltd and it has pages.
