A Practical Guide to CRM : Building More Profitable Customer Relationships
Book Details
Format
Hardback or Cased Book
ISBN-10
1138412449
ISBN-13
9781138412446
Publisher
Taylor & Francis Ltd
Imprint
CRC Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 27th, 2017
Print length
304 Pages
Weight
453 grams
Product Classification:
Customer services
Ksh 32,400.00
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In the global economy, the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. This book explores how to use CRM to integrate various channels and media of customer contact from the Internet through field sales into one system.
In the global economy, the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. This book explores how to use CRM to integrate various channels and media of customer contact from the Internet through field sales into one system.
Get A Practical Guide to CRM by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.