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Measuring Customer Experience
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Measuring Customer Experience : How to Develop and Execute the Most Profitable Customer Experience Strategies

Book Details

Format Hardback or Cased Book
ISBN-10 1137375450
ISBN-13 9781137375452
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Dec 4th, 2014
Print length 166 Pages
Weight 360 grams
Dimensions 14.40 x 21.70 x 1.40 cms
Product Classification: Customer services
Ksh 3,600.00
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Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

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