Book Details
Format
Paperback / Softback
ISBN-10
0749453389
ISBN-13
9780749453381
Edition
2 Revised edition
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 3rd, 2008
Print length
312 Pages
Weight
470 grams
Dimensions
23.20 x 15.50 x 1.70 cms
Product Classification:
Market researchCustomer services
Ksh 6,150.00
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Go behind the scenes at Tesco and learn best practice from the successes and failures of their development of the world's most successful retail loyalty scheme.
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