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Brand Positioning

By: The Netherlands) Kostelijk Erik (Amsterdam University of Applied Sciences (Author) , The Netherlands) Alsem Karel Jan (Hanze University of Applied Sciences (Author)

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Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9780367250119

Publisher: Taylor & Francis Ltd

Publication Date: Feb 13th, 2020

Dimension: 24.60 x 17.40 x 65.30 cms

Category: ECONOMICS

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Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand's positioning and strategy. The book works step-by-step through the creation of an effective marketing strategy.

Get Brand Positioning by Erik (Amsterdam University of Applied Sciences, The Netherlands) Kostelijk at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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